CREATING CULTURE-DRIVEN SOLUTIONS THAT ELEVATE HUMAN
EXPERIENCES.
I have always been amazed by the power of visuals and how I
can utilize them to communicate and engage with people. The power of
visualizing culture, stories and voices. Growing up in the Arab world has made
me aware and appreciative of the cultural richness that manifests in multiple
dimensions which in turn urges me to visualise it.
Living in an inspiring dynamic culture. I am constantly alternating between the digital and the real world. I like to think ahead, aim to push boundaries, and aspire brands to move forward in the digital future.
I believe that there is more in design than creating visuals. I put creativity in strategic use of traditional and new media to communicate and deliver messages in a more effective way. I create engaging identities and memorable experiences that will create a responsive impact. I believe in the future of design and the design of the future.
I am always curious to learn, research, develop new concepts and solve problems. I look at design from a new perspective and explore multiple points of views. I put design theories and experiences into practice. My work is research and process driven and truly experimental.
Living in an inspiring dynamic culture. I am constantly alternating between the digital and the real world. I like to think ahead, aim to push boundaries, and aspire brands to move forward in the digital future.
I believe that there is more in design than creating visuals. I put creativity in strategic use of traditional and new media to communicate and deliver messages in a more effective way. I create engaging identities and memorable experiences that will create a responsive impact. I believe in the future of design and the design of the future.
I am always curious to learn, research, develop new concepts and solve problems. I look at design from a new perspective and explore multiple points of views. I put design theories and experiences into practice. My work is research and process driven and truly experimental.
Experience
2018-2023
Freelance Designer
2020-2021
Graphic Designer at
Al Salwa Publisher
Amman, Jordan
2019
Content Creator at
MediaCom
Dusseldorf,Germany
Press
2020
Euronews
Giving back
Clients
AlmondCoffeeHouse/Local
Retro/Local
Bluemill/Local
Identity/Local
OzoneCosmetics/Local
DearBrand/Local
VimtoArabia/Local
AmmanInItsDetails/Local
World Food ProgramUN/Local
Milka/Germany
GoetheInstitute/Palestine
Ria/Kuwait
LittlePalm/Qatar
Dajar/Qatar
TinyTown/Qatar
Mdar/Qatar
Visco/UAE
Touq/UAE
Atfal AlDaad/Saudi Arabia
Education
2022-2023
University Of Europe for Applied Sciences
MA Visual and Experience Design
Berlin, Germany
2015-2020
Design and visual communication
German Jordanian University
Amman, Jordan
2018-2019
Exchange Semester
Hochschule RheinMain
Wiesbaden, Germany